📬 Where Newsletters and Sponsors Finally Meet

#87 NTSOT | AI agents for deep work, instant ad creatives from a URL, and a smarter way to monetize newsletters.

Author

LucaG
December 29, 2025

Hey friends!

Tech giants just confirmed what we already suspected: AI agents are officially taking over knowledge work.

Amazon's Kiro agent learns workflows and codes independently for days. OpenAI's GPT-5.2 excels at professional work.

But here's what nobody's talking about: while enterprises pour millions into these fancy solutions, the SaaS world keeps getting flooded with overpriced, feature-locked tools.

Take link management, competitors like Bitly charge premium prices for features that should be standard.

That's why I created ShortPen as a Bitly alternative for people who actually need simplicity and affordability without sacrificing power.

Enough with the expensive gatekeeping.

This week's five tools get it, they're all focused on real value.

Let's check them out.

Read this newsletter on Meco. The app to collect all your newsletters in one place and clean up your inbox (100% free).

What Will You Find Today?

  • 5 Tools of the Week

  • Some Lifetime Deals I found this week (pay once and keep forever)

1. Incredible - Deep Work AI Agents

Incredible lets you automate repetitive tasks.

You describe a workflow, and AI agents handle your tasks across apps.

The Agent MAX engine performs complex tasks with parallel actions, high accuracy, and near‑zero hallucinations.

An AI assistant connects with over 200 apps to publish, schedule, and transform content, freeing you for higher‑value work.

🎯 Who is it ideal for?

Operations teams, content marketers, entrepreneurs.

💰 How much does it cost?

Free plan: ❌

Paid plans: from $1.15 per million tokens

🌐 Website

2. Holo - AI Marketing Tool for Ads, Social Posts & Emails

Holo is an AI marketing platform that converts your website into ads, social posts, and emails.

Paste a URL and get hundreds of on‑brand creatives ready to launch while you sleep.

Features include done‑for‑you ad creatives, social content and emails, brand DNA learning for consistent style, creative swipe for fresh ideas, multi‑profile management, and easy editing on desktop or mobile.

🎯 Who is it ideal for?

E‑commerce founders, social media managers, small business marketers.

💰 How much does it cost?

Free plan: ❌

Paid plans: from $39/month

🌐 Website

3. Paved - All-in-one Platform For Newsletter Sponsorships

Paved connects brands with newsletters for sponsorships.

The platform offers a marketplace for direct buys and an ad network for programmatic campaigns.

Users track opens, clicks and conversions with real‑time analytics, verified demographic data and actionable reports.

Automated invoicing and secure payments remove admin work, so teams spend time on strategy.

🎯 Who is it ideal for?

Newsletter publishers, marketing teams, brand advertisers.

🌐 Website

4. HERO - Smart Document Editor

HERO is a smart document platform blending a text editor with a database structure.

Features include dynamic variables for one‑click templating, quick previews, collapsible sections, cross‑referencing, definitions tooltips and context‑aware autocompletion.

Secure signatures and integrated document management simplify formal documents, while real‑time updates, task assignment and an AI helper keep teams aligned.

🎯 Who is it ideal for?

Legal teams, product managers, technical writers.

💰 How much does it cost?

Free plan: ❌

Paid plans: from $15/month

🌐 Website

5. AI Cofounder - Make Something People Actually Want

AI Cofounder guides founders from idea to product.

Input your concept and the platform researches the market, competitor landscape and customer needs, then helps define the solution, design a website and plan development.

The system packages research into clear documents and even hosts simple sites.

Credits govern usage, and plans add exports, custom domains and hosting.

🎯 Who is it ideal for?

Aspiring entrepreneurs, startup founders, solo builders.

💰 How much does it cost?

Free plan: ✅ 

Paid plans: from $25/month

🌐 Website

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🤯 Lifetime Deals of the Week

Exclusive offers that get you a lifetime subscription to the tools. Pay once and keep forever.

  • Kavout ($69) - Leverage AI research agents to turn real-time market data into instant, actionable insights.

  • Meet Oscar ($59) - Use this AI email assistant to highlight must-read emails and write accurate replies in your voice.

  • Dodge Print ($49) - Manage products, orders, and analytics across all your ecommerce shops from one workspace.

Setapp - My Favourite Tool

Drowning in apps? Setapp offers a Netflix-style subscription for Mac & iPhone apps. Over 240 productivity, creativity, and utility tools for only $9.99/mo.

Check it out at Setapp.com (30-day extended free trial)

Are you enjoying the newsletter? You could leave a review here: Leave a review.

Would you like to give me feedback or recommend other tools?

Then answer this e-mail or get in touch with me on X (you can write me anything you want, even just say hello 😄)

I’m Luca, and when I’m not curating transformative tools for NTSOT, I’m sharing real-time insights and personal reflections that could be the spark for your next big idea.

Follow me [@the_lucag] on X, for an insider's look at productivity hacks, marketing trends, and the occasional thought-provoking conversation.

Some links in this publication may be affiliate links.

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